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61 articles
Email Marketing · June 23, 2016
Predictive Analytics Methods Give a Boost to Your Email Marketing Efforts
It is needless to say that email marketing is one of the most effective digital media marketing tool available right now. It is also very cost-effective and has a high return on investment. However, it does require persistent effort and there is still a considerable amount of wastage.Read more in 2:37 ↗
Email Marketing · June 20, 2016
How Can You Increase The Click-Through Rates Of Your Business Emails?
The effectiveness of email marketing has been discussed numerous times on different forums. But your efforts would yield success only if you manage to deliver your emails to the right audience at the right time and also induce them to click on the right links as a response to your Call to Action (CTA).Read more in 2:38 ↗
Email Marketing · May 26, 2016
The Why and How of Influencer Marketing
An increasing number of businesses are investing in influencer marketing. Statistics show that 65 percent of businesses want to increase their influencer marketing dollars this year. Brands, both big and small, realize that merely employing traditional marketing strategies will no longer help them make the cut.Read more in 2:17 ↗
Email Marketing · May 20, 2016
7 Mistakes to Avoid in Email Subject Lines
Email marketing is a huge part of a business's overall marketing strategy. In order to create a successful email campaign or sales email, you must first give off the best “first impression” possible via your email subject line.Read more in 2:03 ↗
Email Marketing · March 10, 2016
Creating Marketing Campaigns: Timing Is Everything
Believe it or not, there is a science to the timing of social and email marketing. There is significant data suggesting that there are windows in which email campaigns and social campaigns are the most fruitful.Read more in 1:42 ↗
Email Marketing · November 5, 2015
The Art of Creating Buzzworthy Content
Creating buzzworthy content for your brand is an art form. Connecting with the masses to spark emotion is a method not to be taken lightly. Scripting information that hits all the hot spots a person looks for in reading, and letting it spread like wildfire. More often than not, this is strategically done...and not just a string of luck.Read more in 1:29 ↗
Email Marketing · July 2, 2015
Creating Compelling Content for your Website
Creating compelling content for your website can be a challenge. The great advantage you have in creating your own content, however, is that nobody knows your industry better than you.Read more in 1:31 ↗
Email Marketing · June 3, 2015