/ LATEST THINKING
Useful ideas.
No mystery theater.
453 articles
Digital Marketing · May 20, 2019
The ups and downs of user generated content
Eighty-five percent of consumers find visual content posted from other consumers to be more influential than content directly from a brand. In fact, users are twice as likely to share user generated content because they want a friend to see it, yet only fourteen percent of brands know this is happening.Read more in 2:23 ↗Digital Marketing · May 15, 2019
Images and Social Media
Fun fact: the entire concept of marketing began with the Industrial Revolution. The cost of products and building infrastructure made purchasing for consumers much easier. After World War II, business competition got stronger, thus creating the need to sell in a direct and authentic way. A la marketing!Read more in 2:42 ↗Digital Marketing · May 13, 2019
Digital Marketing 101: The Psychology Behind Social
In our Digital Marketing 101 series we unpack the bits and pieces of our industry we feel would be helpful to you, our clients. With an extensive amount of jargon and convoluted terminology, digital marketing can be a lot to take in! While digital marketing includes SERP, SEO, PPC, analytics and more, we feel it’s important to not only explain what things are, but why they are.Read more in 2:38 ↗Digital Marketing · May 10, 2019
Is your social media marketing strategy wrong? Pt. 2
Do you know how to identify a social media marketing strategy that's bad? We'll tell you on the blog today!Read more in 2:45 ↗Digital Marketing · May 8, 2019
Is your social media marketing strategy wrong? Pt. 1
Slapping together a social media marketing strategy is super simple, right? What could be difficult about it? It’s just a matter of putting your products and services on Facebook, right? Unfortunately, no. There’s so much more to it than meets the eye!Read more in 2:18 ↗Digital Marketing · May 3, 2019
Digital and Social Media Marketing Strategy for Real Estate Pt. 2
On Wednesday we touched on real estate and how a digital and social media marketing strategy can boost brand awareness, maintain your reputation, set you apart from others and place you directly in front of your audience. All ‘wins’ in our book!Read more in 2:21 ↗Digital Marketing · May 1, 2019
Digital and Social Media Marketing Strategy for Real Estate Pt. 1
With over two million active licensed real estate agents in the United States, it’s crucial to your business (and sales commissions) to stay relevant and stand out amongst the crowd. How does one accomplish that? Thorough digital and social media marketing strategy.Read more in 2:42 ↗Digital Marketing · April 17, 2019
